About Austin Ries

Austin is a Product Marketing Manager for Zoho Recruit. He writes about the state of the recruiting space and how Zoho Recruit can help you source, track and hire candidates faster than ever.

Come See Us Next Week in Boston

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The Zoho Team is headed to the northeast for our next Meet Up. We will be in Boston, Massachusetts next Wednesday, October 16 to meet with local Zoho users and also welcome new users to our suite of apps that can help you succeed as a small business owner. This time we are joining forces with On the verge, a Zoho Alliance Partner, to host a special breakfast event at the Boston Marriott Newton.meetup_boston_email

After successful Meet Ups with our users in Austin and Houston, we are excited to leave the state of Texas to meet and mingle with our customers in the Boston area. There is still time to register for the event, but space is limited so please RSVP here:

https://zohobostonmeetup.eventbrite.com/

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What Recruiters Can Learn from Crocodiles and Plovers

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Nile crocodile and Egyptian plover Courtesy of www.wolver.org

Nile crocodile and Egyptian plover
Courtesy of www.wolver.org

Have you ever heard the tale of the African crocodile and the Egyptian plover?

The story of these two species and their symbiotic relationship has been around for thousands of years. Here, both the crocodile and plover benefit from the actions of the other. Its completely mutual.

According to this myth (and loosely based facts), the crocodiles lie on the shores of the Nile River with their mouths open while plover fly into the open mouths and, like a giant piece of dental floss, eat the leftover meat stuck between the crocodile’s teeth. The plover get full and the crocodiles keep their bright smiles.

The validity of this relationship is constantly in question — in fact most believe it is a myth — but it teaches an important concept of nature where two seemingly different parts can work together for the overall good.

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What Businesses Can Learn from Arcade Fire

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bandThe first time I heard the name Arcade Fire was in February 2011 at the 53rd Grammy Awards. The indie-rock band not only performed, but also shocked a good portion of the country when it brought home the coveted Grammy for Album of the Year.

Many “long-time fans” were quick to tell me and the National Academy of Recording Arts and Sciences we were late to the party, but there were a lot of people who had the same thought — who the heck is Arcade Fire?

No matter the level of “hipsterness” they once had — or still claim to have — the band has gone on to have major success in album sales while selling out shows and tours around the world. However, Arcade Fire recently made headlines for something other than awards or their music.

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Are Small Business Incubators the Future?

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iStock_000021656315XSmallI’ve been to Las Vegas once in my life. A group of friends and I made the trip in November 2009 to celebrate a close friend’s bachelor party. Yes, we had a good time. No, it wasn’t anything like the cliché “Vegas baby Vegas,” experience we’ve come to expect thanks to Hollywood.

Either way, the Vegas strip is an incredible spectacle. People are everywhere. Buildings stretch to the sky like a stack of chips on a heater. Roller coasters weave and duck right above the sidewalks and you can eat your weight at any of the mile-long buffets.

Think about the image you have of Las Vegas. Casinos, hotels, money, expensive food and live shows. Doesn’t exactly describe a mecca or hub for entrepreneurs and small business owners working to establish their product in a city overrun with people in search of nothing but brand names, or who are even aware Las Vegas exists beyond the four-mile-long strip.

As much as the casinos and hotel feed the city’s economy, most people on the strip are not citizens. They are tourists in town for two to five days and then gone faster than Lady Luck at the craps or blackjack table. Local businesses aren’t making money off tourists. They have to appeal to the citizens of Las Vegas in a location that appeals specifically to them. That’s why I found this recent story so fascinating.

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Could You Work at a “Bossless” Office?

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Menlo Innovation headquarters in Ann Arbor, Mich. Photo by Elise Hu/NPR

Menlo Innovation headquarters in Ann Arbor, Mich.
Photo by Elise Hu/NPR

The modern workplace is at it again. Every day there’s a story about another company throwing conventional office rules out the window — no dress code, work from home, bring your dog, cat, parakeet, or python to the office — and blazing the trail toward a new way of thinking. This time, the traditional hierarchy of a company is in question.

No managers. No team leaders. No bosses.

If you’re a small business owner, this concept isn’t that unusual. In fact, most small business owners open their own place for just this reason. But can it work on a larger scale with 50 or more employees outside of Sir Thomas Malory’s Camelot or Alexandre Dumas’ 17th century France? Can a group of people govern themselves in an office environment with a “Round Table,” or “all for one, one for all,” mantra?

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Small Business Stories You Might Have Missed

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iStock_000019991402XSmallIt’s time for another installment in our ongoing series, “Small Business Stories You Might Have Missed.” At Zoho, we hope this series is helping you stay in touch with small business news and also giving you helpful tips to improve the state of your own business.

This week, we will be looking at everything from how good writing can improve your business’ online presence to the importance of embracing new technology.

Want to learn more about how you can better reach your audience in 2013 and the future? We have an article for that too.

So grab your laptop or tablet and a cup of coffee, and enjoy!

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The 5 Types of Candidates You Should Know About

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By now you know that recruiting an ideal candidate for your company is more than just looking at his or her resumé and cover letter, or calling a few references. You have to bring the candidate in for a face-to-face meeting and interview.

Successful business interviewThat’s because finding the right fit for your company isn’t just a list of qualifications, degrees and experience. It’s about finding a personality that fits your company’s culture and goals. You have to get a feel for how they interact with other people in a professional environment.

Unique personalities are what makes the human race so diverse and every relationship or interaction exciting. So when you start looking at resumés and cover letters, it’s important to know you will run into many different types of candidates from shy and sensitive types to extroverts. That is why it is crucial to know about the different types of job candidates you could potentially interview so you ask the right questions and get the best person for the job.

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