About Krupa Subramanian

Krupa is a Marketing Analyst at Zoho Subscriptions & Zoho Books. You can start a conversation with her by leaving a comment in any of her blog posts.

5 Ways to Deal with Your Small Business Debt

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Do you spend sleepless nights worrying about your business debt? If you do, then you’re not alone. Recently, Gallup, a research-based global performance management consulting company, conducted a survey and found that 49% of small business owners find it extremely difficult to manage their current debt. The fact is, handling debt can be one of the most difficult challenges a small business owner can face.
 5 ways to deal with debt

When things get really tough and there’s no way out, historically, many ailing businesses declared bankruptcy. But, new laws have made it more difficult to simply declare bankruptcy to get out from under piles of debt. Furthermore, bankruptcy is no easy way out, as it comes at a high price. Typically, a bankruptcy filing costs thousands of dollars in court and attorney fees. Even worse, your credit scores, not to mention your business reputation, will take a severe hit, making it nearly impossible to regain business stability.

Fortunately, there are ways to avert this type of financial disaster. Here are a few helpful tips to control your debt before it controls you.
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Fight Churn and Save Recurring Revenue: Dunning Management to the Rescue!

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Your customers love your service. They use it every day. You have been charging their credit card each month for the services they consume. Let’s assume that one of your customers’ payment failed. Now, what do you do in this situation?
Dunning Management

It is unfair to cancel their subscription just because their card didn’t go through. You also cannot afford to forget the charges. You might be thinking, why can’t I just follow up with that customer? Sure, that sounds like a good option when you only have one payment failure to deal with. But, what happens when your customer base grows and you have to deal with multiple payment failures? It’s not feasible for you to keep track of all card failures and follow up on each of them manually. If this is not handled carefully, it could lead to involuntary churn.

Let’s take a look at what involuntary churn is all about and how you can solve it. Read more

Meet Zoho Subscriptions: One stop shop to run your subscriptions business.

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Since the early part of the decade, we have witnessed a drastic shift in the way businesses function. Products and services that were once sold for a one-time flat fee are now being sold on a subscription basis with a recurring fee. Increasingly, businesses in all sorts of industries are transforming themselves to fit the subscription model.

Zoho Subscriptions
While the subscription model certainly proves to be an efficient model for businesses because of its lower customer acquisition costs and predictable revenue streams, running multiple subscriptions, managing payment failures, handling changes in billing can still be a challenge.  Businesses now need to look at a new set of metrics – monthly recurring revenue (MRR), average revenue per user (ARPU), activation rate, cancellation rate, and churn rate – to measure growth and to plan the future. Read more

Introducing Zoho Invoice for Windows Surface and Phone

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In the midst of a simmering summer, we’re making a cool announcement for small business owners.

Zoho Invoice for Windows Phone and Surface tablet


Zoho Invoice app is now available for Windows phone and Windows Surface. This is the latest addition to the existing lineup of our native mobile apps for Zoho Finance products.

With the Zoho Invoice app for Windows Phone and Windows Surface, you can simply go about managing your income and expenses on the go, just as efficiently as you would in your office. The app has been designed to provide flexibility and ease of use, even when you are away. Here are a few of the many things that you can do with the app. Read more

Customer Spotlight: Mobile consulting firm switches from Tally to Zoho Books!

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Hakuna-matata-logo

Here is the story of how Anand Ethiraj, one of the partners at Hakuna matata, came to fall in love with Zoho Books. Hakuna matata is an app consulting, design and development studio based in Chennai. The company has developed more than 100 mobile & web apps over the years and helped enterprises & startups to go mobile.

Since none of the partners had accounting background, Anand was looking for a tool which was simple and easy to use.  As they had customers from across the globe, they were in serious hunt for an accounting software that will support multiple currencies.

They were using Tally, an Indian ERP solution for their accounting needs but they had to spend a lot of time understanding the software and its complexities. That’s when Anand came across Zoho Books. He tried three main features in the app: Invoicing, Expense Management and Bank Synchronization.

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Share, Discuss and Get Paid Fast: The Client Portal is here!

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Zoho Books and Zoho Invoice are not just for you but also your clients!

The Client Portal allows you to share information with your clients conveniently and efficiently. Get rid of lengthy email threads to discuss estimates and forget waiting for an update on the invoices you sent. The best part is, you don’t need to wait so long to get paid!

Client_Portal

Here are more reasons why you should start using Client Portal in Zoho Books and Zoho Invoice, immediately. Read more

10 Smart Moves For Early Tax Planning

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Planning your tax early can save you a lot of heartburn and money. Invest time in early tax planning and be freed from the stress of filing the taxes altogether in April.

To make this easier for you, we’ve put together ten smart moves that will help you get started on your tax planning.

Early tax planning tips