About Meera Sapra

Meera is Social Media Ambassador for Zoho. She believes in the "you are what you read, blog and tweet" theory.

Sales Prospecting: Why you should LOVE your CRM

Posted on July 5, 2012 by Meera Sapra

Mark Hunter over at thesaleshunter.com has an interesting post titled “Why I hate CRM systems for Sales Prospecting”

The reason is simple — far too many salespeople either blame their CRM system for being so complicated that it prevents them from doing what they need to be doing. Or they use the lack of a CRM system as an excuse for not doing anything.

At Zoho, we’ve always understood this challenge. As a sales rep, your CRM system should work for you and not against you.

Which is why we’ve redesigned our CRM with a focus on simplicity and ease of use. Our main aim is to create a CRM that helps sales reps minimize the time that they spend within the CRM system. So that they can maximize the time they spend on actual selling.

Of course, we’re constantly evolving the CRM interface towards achieving this aim. And it really helps when we get feedback from our customers, telling us whether we’re on the right track.…

12 Business Resolutions for 2012

Posted on January 6, 2012 by Meera Sapra

What better way to start the year than with a list of resolutions that can help your Business grow and prosper in the New Year. We’ve put together a list of 12 such resolutions that you can pick and choose from.

So, here’s wishing you a Happy and Productive New Year 2012!

#1 Prioritize

“Start every day with strategic clarity by spending 10 minutes reviewing what one-to-five things you want to achieve this year, what your strategic priorities are for achieving them, and (most importantly) what businesses, activities and opportunities you have decided to say “no” to because they distract you from what is truly important.” – Kaihan Krippendorff, author

More Resolutions from Business authors

#2 Focus on Less

When it comes to focussing your attention, energy and business resources, less is certainly more. The best example of this, is Steve Jobs’ approach to Management.…

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Email isn’t a productivity killer unless…

Posted on October 18, 2011 by Meera Sapra

As with every other productivity tool, what really matters with email is how you use it. If email is draining your work productivity, it’s probably because you’re doing one or more of these:

you make it the aim of your workday to achieve Zero-Inbox status.

Let’s face it: the more email you send, the more you’ll receive. Set aside some time daily to respond to selective emails that are urgent and important. Mark the rest for

later follow up.
you believe email is real-time.

It isn’t. And doesn’t need to be instantly responded to. If you need

(and only if you need!)

to initiate a real-time conversation, use IM, or make a phone call. Or even better, make it a face-to-face conversation, if that’s possible.
you believe in the ‘a folder for every email and every email into a folder’ rule.

…

About Meera Sapra

#1 Prioritize

#2 Focus on Less

“Don’t think about great ideas, think about people’s needs.”

– El Mau Nuñez