The Heartbleed Bug and Password Reuse, Recipe for Disaster

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If you have the habit of using the same password everywhere, you are at risk for identity theft and a breach in post Heartbleed scenario.
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The ‘Heartbleed bug* is perhaps the hottest topic in all types of media – print, electronic, social, and others. This serious flaw in OpenSSL’s TLS implementation is perhaps the biggest vulnerability in Internet history and has sent panic waves throughout IT and consumer communities alike.

During the past few days, you have probably come across information about the Heartbleed bug many times and been swamped by vendor advisories prompting you to change your passwords. The Heartbleed bug had been around for nearly two years unidentified, and it is not immediately known if the bug had been exploited against any web application anywhere. So as a precautionary measure, vendors are suggesting you reset your passwords after patching their applications and fixing the vulnerability.

Heartbleed bug and password reuse 

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When you receive an advisory on the Heartbleed bug from a software application provider, you’re likely to promptly change the password in that application or site and feel secure. But the harsh truth is that your entire online life could be at risk. This is because most of us tend to use the same password on all websites and applications.

So if a hacker succeeded in cracking your password exploiting the Heartbleed vulnerability in one site or application, the hacker actually obtained the ‘master key’ to access all your accounts – even those that are not vulnerable to Heartbleed. Read more

Customer Spotlight: Zoho Wins the CRM Battle and Helps Company Scale Up

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“It came down to Zoho or Salesforce, and ultimately I know I made the right decision”

Four years ago, John Hood’s company, The Farm, was looking into finding a permanent CRM solution because the internal database they were using was “simply not cutting it and was ultimately hampering some of our sales efforts.”

Hood explored a myriad of CRM solutions including Sugar, Goldmine, Salesforce, and Zoho.

After a thorough exploration into CRM solutions, Hood made a decision on a CRM to go with, and hasn’t looked back since… Read more

Zoho and the Heartbleed Vulnerability

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Quick note:
All Zoho servers are patched, and your data is safe.

The details:
Soon after the information about this vulnerability became known, we started patching all our servers using the newer, protected versions of OpenSSL. This operation was completed in a few hours after the news broke out. We renewed our SSL certificates too. So, we are no longer vulnerable.

As of now, we have no indication that the vulnerability has been exploited against any of the Zoho applications. However, we would like you to follow these safeguards.

1. Change your Zoho account passwords immediately.
2. To be doubly safe, enable Two Factor Authentication (TFA) for your accounts.

We will update this post, as and when we have more new info about the vulnerability.

Just In: Advanced Analytics for Zoho BugTracker

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We announced Advanced Analytics for Zoho Projects a few months ago. Project teams worldwide are using it to get valuable insights about how well their projects are doing on various fronts. Today, we are glad to announce that data from Zoho BugTracker (the Bugs module of Zoho Projects) can now be analyzed using Zoho Reports.

With Advanced Analytics for Zoho BugTracker, you get a good many default reports and dashboards out-of-the-box. These reports allow you to know project metrics like the number of bugs across projects, bugs based on severity assigned to each project member, estimated time of closure for bugs, and a lot more such metrics you will find great value in. Read more

Why Major League Baseball’s Opening Day Matters to Your Sales Team

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I revel in the days of old when baseball was truly, “America’s Pastime.”

opening-day-baseball-2014It’s not anymore. Hasn’t been for years. That’s become exponentially evident thanks to a slew of problems ranging from a decrease in game attendance to the lack of national stars like there are in the NBA and NFL. People say the games are too slow, the season is too long and the games are, well…boring.

I’ve heard every complaint and statistic to no avail. It doesn’t matter to me. I anticipate Opening Day every spring the way a child anticipates summer vacation. Baseball season is my paradise.

So here we are once again. March 31, 2014. Opening day for the 2014 Major League Baseball season. My beloved Texas Rangers start their season at 1:05 CT against the Philadelphia Phillies, and soon, all will be right with the world.

So why am I talking about baseball here? I believe there are a number of lessons sales teams can learn from the game of baseball. So before I go on about the greatest sport around for too much longer, let’s look at some fundamental concepts sales teams, sales managers and even entrepreneurs can take from the baseball diamond.

Read more

Get to know your customers better: Survey to survive competition

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“This town ain’t big enough for the both of us”: Can your brand say this with full conviction to a competitor?

Picture this: You’re the town biggie. Everyone loves you, at least you think they do – enter the new guy. How do you know you stand a chance?

Zoho survey-listenThe same goes for your business and your customers. Do you just think they love you, or do they really?

To stay visible and known to new consumers, you have to depend on marketing to ‘mark your territory’. Your competitor has one thing going for it – its novelty. Combine that with competitive pricing, and you could be in trouble. Can you guarantee that your customers will remain loyal to your brand for long?

There’s only one way to find out: Ask them.  Read more

Identity thefts through social media platforms: Is your password secure?

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Social media platforms are fast emerging as the most convenient platforms for malware delivery. To combat cyber threats, proper password management should ideally become a way of life.

Over 13 per cent of the world population is on social network and the number keeps growing exponentially. Those who do not own an account in Facebook or Twitter are now being viewed as those living in prehistoric times.

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No doubt, social media is wonderful in helping you stay connected with friends, but the sheer popularity of social media attracts the attention of cyber-criminals looking for ways to harvest identities. Recent surveys by IT security analysts clearly indicate that social media is fast emerging the most convenient platform for malware delivery by hackers. Clickjacking, phishing, identity sniffing are all continuing unabated and are growing at a faster pace. Despite untiring awareness campaigns by the social media giants, even tech-savvy users are falling prey to attacks perpetrated through the social media. Read more