Tag Archives: Interview

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Using a CRM solution that most closely mirrors real life

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With a 15-month ramp up time, Louise Vincent needed
Zoho CRM to manage all of her relationships during the process of designing her products, producing
them, and ultimately determining who would be her buyers.

Business:
Natural Hero Ltd –
High performance, natural recovery products for sports and fitness.

The
challenge: Managing parallel
developments while working with plant scientists, physiotherapists, and
cosmetic specialists. Plus thinking about who the business will serve.

“It’s that juggle between moving that business
forward and developing as a business whilst also keeping fairly on top of the
key issues of the people you’re working with,” Vincent said.

The Com…


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Begin customer relations before your business is up and running

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Bernd Ruetzel is building a small business, literally. As he awaits construction permits to transform an old rustic home, Bogata Roggio, into an Italian vacation destination, Ruetzel has jumpstarted the venture by launching a website to engage with prospective customers and generate early interest.


Business

: Vacation home in Italy, Bogata Roggio.


The challenge

: Initiate customer relations before the actual business begins operations. Specifically, implement a CRM system and add custom fields specific to the needs of his customers.


How discovered Zoho

: Ruetzel stumbled on Zoho at his current larger company that needed a CRM solution for his department. He began playing around with it and realized a …


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Your contacts are the assets of your business – protect them

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Jody
Johnson is the CEO of Action
Coach in Miami, Florida. She needed a CRM solution not only for
managing prospects but also for her work with her clients, business owners.

Business: Action Coach, Team Sage
is a franchise member of a worldwide business coaching franchise with about
1,000 offices around the world. They help business owners fix their processes
of time, team, and money.

The challenge: Keeping
track and managing correspondence with all clients.

“The client and prospect base is the asset of most
businesses. If you don’t have that documented somewhere that’s a huge asset
that’s not accounted for in the business,” said Johnson.

How discovered Zoho: Learned
about Zoho from the CEO o…


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Online CRM lets everyone have up-to-the-minute visibility into company wisdom

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For
ten years Luis Gardolinski had been keeping tabs on his contacts. But it wasn’t
easy. Managing them across his team and synchronizing them has always been a
manual, delayed, and not always accessible process.Business:

Luis Gardolinski is the CEO of Startrade, a company that
builds software and equipment for logistics, specifically planning loads and
new packages.

The Challenge:

Since 2001, Luis Gardolinksi
always knew he needed some type of CRM solution. He spent so much time relying
on paper and memory to manage clients and prospects.

Gardolinski’s first foray
into contact management and CRM was the software package Act. While Act was useful,
all the data was tied to a specific physi…


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Do you adopt CRM or does CRM adopt you?

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Do you adopt CRM or does CRM adopt you?


As Philippe Bogard started growing his scientific consulting business, he began
collecting thousands of leads. While he did a great job making first contact,
he failed with the critical follow up. He struggled to find a solution to
collect and manage those leads. He initially started with a Microsoft Access
database, but he knew he needed a better solution.



Business:


Back in 2004, Philippe Bogard launched a consulting
business,

Proteomics Consult. Proteomics (check it out on Wikipedia) is
the science of discovering proteins. If your genes are your body’s blueprint,
then the proteins are the elements that travel across that blueprint.



The Challenge:


In the early day…


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The WSJ Interviews Sridhar Vembu

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At The Wall Street Journal’s Digits blog, Jeremy Caplan has some good questions for Sridhar. Excerpts from the interview ‘Q&A: Upstart Takes on Google, Microsoft in the Cloud‘:

Both Google and Microsoft have committed significant resources to building Web-based software. How can you compete?
The primary advantage Google and Microsoft have is their size and reach, which is a formidable advantage. Google’s product suite is limited to Mail & Office suite, while Zoho has a much broader product suite
targeted at small and mid-sized businesses. We integrate well with everyone, including with Google Apps.

Microsoft has formidable technology resources, but faces the economi

…


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Sridhar Vembu on Mixergy

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Our CEO was interviewed by Andrew Warner of Mixergy.

Business Tips via Mixergy, home of the ambitious upstart!

You can also view the interview and the transcript here . The related Hacker News thread is here .

…


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