Why Mobile Websites Matter

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Couch commerce is another term that is gaining a lot of attention in recent times, just as mobile internet. Thanks to the exponential growth of smartphones and tablets, people are no longer chained to their desktops. Both, commerce and communication, are carried out on the go. Of the consumers in your locality who web-search for a commodity or a vendor, nearly 50% are likely to do so on a mobile device. And mobile web usage has been predicted to surpass desktop internet usage by 2015. That’s how fast mobile web is taking over the browsing arena. If you still don’t buy it, eBay sells 4 Ferrari cars in a month, through mobile. So, without a dedicated website to cater to mobile internet traffic, you might lose to your local counterpart who is no better than you, but was smart enough to be mobile device friendly.

Why have a separate website for mobile devices?

Why not the same one for all devices? Mobile devices have relatively smaller screens, but their users are as potential as desktop users. That means you’ve got to deliver the same convincing browsing experience, in a much limited space. Mobile websites do just that.

The regular website, with all its images would take an awful lot of time to load on a mobile device. Despite that, the horizontal scroll bar makes it hard to navigate through the pages, and requires you to zoom in for better viewing. On the contrary, mobile websites are thumb-friendly, have compressed images, are easily navigable, and load much faster. This certainly enhances the mobile web experience of users, and lets you make the most of the rising mobile web traffic.

Websites for everyone, and every device

That is one of the best thing about Zoho Sites; it gets you ready on the mobile front, without any extra effort from you. When you publish your regular website, a mobile website is generated automatically; NO CONVERSION SOFTWARE. Both these versions believe in one URL. Prospects using mobile internet, need not access a different URL. The same URL, when accessed from a mobile device, takes the user to the mobile friendly version. See for yourself. Create your free mobile website.